2011 Miracle on Canal Street Random Drawing to be held Aug. 3

MILWAUKEE – Potawatomi Bingo Casino will cap a year of 20th anniversary celebrations with the Casino’s signature charitable program Miracle on Canal Street. The annual children’s community program, recognizing its 18th year, kicks off at 10:30 a.m. Aug. 3 with a random charity drawing in the Casino’s Woodland Dreams Ballroom.


Approximately 150 children’s charities that applied to be a part of this year’s Miracle on Canal Street program will be on hand at the event in hopes of being selected. Twenty of those charities will be randomly drawn, joining 10 signature charities chosen prior to the event by the Casino’s Miracle media partners.

“This year Miracle on Canal Street celebrates a legacy of Miracles,” said Melanie Martin, Bingo Director at Potawatomi Bingo Casino. “It’s so satisfying to share our joy with the organizations selected. This is always an exciting, heart-warming occasion.”

Miracle on Canal Street’s mission is to improve the quality of life for children in southeastern Wisconsin. Through funds raised from special bingo games and the generosity of Potawatomi Bingo Casino guests, the program focuses on giving the gift of a promising future to the next generation.  Since its inception in 1994, Miracle on Canal Street has donated more than $10.5 million to nearly 350 children’s charities. In 2010, 30 charities shared in funds totaling nearly $1 million.

To be eligible for Miracle on Canal Street, an organization must have 501(c) (3) status, be located in Dodge, Jefferson, Kenosha, Sheboygan, Walworth, Ozaukee, Milwaukee, Racine, Washington or Waukesha counties and serve a primary client base of children younger than 18. More information can be found at www.paysbig.com/miracle.

Potawatomi Bingo Casino is one of two casinos owned and operated by the Forest County Potawatomi Community. It is located at 1721 W. Canal Street, Milwaukee, Wis. The casino is a showcase for high stakes bingo, offering some of the nation's highest daily payouts.  A popular attraction for local guests, tourists and tour groups, the casino features blackjack, craps, poker, and roulette table games, video and reel slot machines, off-track betting, and a variety of live entertainment.  Potawatomi Bingo Casino is committed to raising awareness of the risks of problem gambling, maintaining a level of first-class customer service, while investing in its most valuable asset – its 2,500 multicultural employees.  Through the Forest County Potawatomi Community Foundation and Miracle on Canal Street, the casino supports numerous local charities and community organizations. Driving directions and more information about Potawatomi Bingo Casino can be obtained by calling toll-free, 1-800-PAYS-BIG or by visiting the website at www.paysbig.com.